In this expanded second edition, Shpilberg shares her success story of starting, building, and exiting her startup and provides readers with sage insights and practical tools to follow this approach. This book is simultaneously a needed dose of reality for Silicon Valley and a large serving of inspiration for those who want to create something from nothing. It is a must-read for aspiring startup founders and current entrepreneurs, especially those who may think they don’t fit the mold of a Silicon Valley founder and are open to a new way of making a definitive and profound impact with the companies they create.